Why iPhone X was discontinued: Apple secrets

2017 was supposed to be the next evolutionary stage in the development of Apple smartphones. Before this, the design had not changed for 5 years, and it’s difficult to come up with expressive details for a rectangular device consisting of a single screen. But the company succeeded; iPhone X stands out from previous models both in terms of appearance and technical characteristics.

Many were surprised by the information that the iPhone X was being discontinued. Plus, along with the “ten”, the iPhone 6 and 6 plus, popular in Russia, will also disappear from the shelves. Apple managers decided that the smartphone had outlived its usefulness.

Which iPhones are no longer on sale in 2020?

In 2022, Apple discontinued the iPhone 8, which had been on sale since 2022 and was extremely popular due to its low price. As a result, the following iPhone models are not officially assembled for 2022:

  • 6 and 6 Plus;
  • 7 and 7 Plus;
  • 8 and 8 Plus;
  • X(10);
  • XS and XS Max.

There is no need to talk about models like the iPhone 5S or iPhone 4. They have not been produced for a long time and are sold only secondhand on the secondary market. Ultimately, for 2022 the buyer has a choice of the following iPhone models:

  • XR;
  • SE (2020);
  • 11, 11 Pro, 11 Pro Max.

The iPhone XR looks like the “old guy” on this list, because it was released in 2022. However, the high level of demand allows the company not to stop production. But, most likely, after the release of the new generation of iPhone in the fall of 2022, the XR will sink into oblivion and cease to be produced.

Despite the fact that many Apple iPhone models can still be found in large chain stores. These are leftovers that retailers have not had time to sell since release.

Performance and Memory

The twelfth-generation line made waves with the first mobile processor built using 5-nanometer technology. The basic version of the eleventh generation has a 7-nanometer A13 Bionic chip.

The processor is weaker than that of the new products of 2020-2021, but this does not prevent it from maintaining its “monster” status. Compared with X series, CPU performance is 20% higher. The chip has virtually no analogues on the market.

4 GB of RAM provides quick response to any commands. The smartphone handles heavy games well and supports multitasking. We have already talked about the capacity of the built-in storage. Available in 64 GB, 128 GB and 256 GB versions.

Why iPhone 10 was discontinued

iPhone X was a breakthrough smartphone that appeared in the fall of 2017. This was the first device with bangs, which still causes controversy among Apple fans and detractors. Since the iPhone X was and remains the first iPhone with bangs, many people choose this particular model.

But the iPhone X hasn't been on sale for quite some time. At least on the official Apple website. It can still be found in stores in very limited quantities. In this regard, it is interesting to know why the Cupertino company refused to release new batches of iPhone 10.

The reason for discontinuing the smartphone is simple and banal. Since Apple is focusing on releasing flagships, the old model would distract the buyer from the new models. After all, the price of the iPhone X is lower than that of the iPhone XS and even more so the iPhone 11 Pro.

This is not the first time Apple has been using this logic. Therefore, even after some time there are no prerequisites that the situation will change. So it is recommended to carefully monitor the line of the American brand in order to have time to purchase the smartphone you are interested in.

Why was the iPhone XS discontinued?


The iPhone XS suffered the same fate as the iPhone 10. The iPhone XS is the successor to the iPhone X. In turn, the successor to the iPhone XS is the iPhone 11 Pro, released in 2022. Apple does not keep several flagships in the general series. All for the sake of fans updating their devices as often as possible and, as a result, paying more money to developers.

A few words about Apple

Apple, having appeared on the Russian market relatively recently, about 15 years ago, quickly gained popularity among domestic consumers. Apple gadgets soon became a cult favorite. Possession of them gave the owner a certain status.

Appearance of the flagship

For your information! The price of Apple products: iPhones, iPads and MacBooks is significantly higher than the cost of similar products from other brands. And this is not surprising, because Apple produces really good products that also have original designs.

Popular Apple gadgets

Devices with a bitten apple on the back have long been a trend. But few people know that the history of Apple began with the creation of the Macintosh computer and color cameras. The invention of the iPhone, iPad and iPod brought real success and popularity to the company. Stylish design, its own unique operating system and interface are what distinguished the company’s products from competitors’ equipment.

Today Apple produces computers, tablets, and smartphones. The range of products also includes smart watches and wireless headphones.

The Apple company's line of gadgets is constantly updated. It’s not for nothing that Apple promotes the idea of ​​annually replacing its gadgets with new ones. Each new product becomes more advanced as the manufacturer adds necessary functions and removes unnecessary ones.


Apple logo

Note! According to statistics, one of the most popular Apple iPhones is the iPhone 6S. It differs from previous versions with a larger screen, an improved camera and a nice design. Users also appreciate its functionality and build quality.

The second most popular iPhone was the iPhone XS. It is equipped with a wide screen, bright display, and support for two SIM cards. This smartphone is interesting for its water resistance.

Unfortunately, the popularity of these devices affected their fate, as will be discussed below.

The fate of the iPhone X in China

The Chinese market is very difficult for Apple. If in Europe and America the average buyer, all other things being equal, will definitely buy an iPhone, then in the Middle Kingdom Huawei dominates. This brand is the most popular in China.

Be that as it may, Apple is trying with all its might to capture the Audience from the Middle Kingdom, because over a billion potential buyers live in the country. Therefore, the company keeps iPhones on sale longer than in any other markets.

In addition, the Chinese themselves often assemble Apple gadgets, releasing so-called refurbished iPhones. You can easily find them on AliExpress. Due to their very low price, they are often confused with official products, thereby making a very serious mistake.

Due to the sanctions confrontation between the United States and China, there is a high risk that iPhones will soon simply stop being sold in China.

Where to buy discontinued iPhones

As we found out, many Apple iPhones have been discontinued. New batches do not go on sale, and it becomes very difficult for a potential buyer to find the model they are interested in.

But still, you can meet the iPhone X and even more so the iPhone XS without much difficulty. Smartphones are still sold in large retail chains such as Eldorado, Svyaznoy and Citylink. And in small stores you can even find an iPhone 7. However, if you turn to small retail chains, there is a high risk of stumbling upon a fake. So it’s better not to order old iPhones online. You need to touch it in your hands, and also carry out all the necessary tests to distinguish the original from the fake.

You can compare prices and offers through special aggregators like Yandex. Market" or "E-catalogue". And if you can’t find the iPhone you’re interested in, you can turn to options on the secondary market. On the conditional Avito and Yulia get to see old Apple iPhones in perfect condition at a very affordable price.

When buying an old iPhone, you risk encountering a refurbished model. This is a used iPhone that was put together in a new case.

How much does iPhone 11 cost?

In Ukraine, the certified reseller of the gadget is the Citrus store. In Citrus you can order a gadget at the price recommended by the brand. The cost depends on the amount of memory and is represented by the following figures:

  • For 64 GB - from 18.5 thousand UAH.
  • For 128 GB - 21 thousand UAH.
  • For 256 GB - from 24 thousand UAH.

The price also depends on the color. This is the first of the iPhones with a non-standard palette. The line now includes soft lilac, yellow and green colors. Models in new shades are slightly more expensive.

Models in all colors and memory configurations are available on the certified reseller's website. The store completely duplicates the current range of Apple products.

What will happen next with the tenth iPhone?

Having read the information that the iPhone X has long been discontinued, a potential buyer and current owner may have many questions regarding the future of this gadget. Our specialist tried to give answers to dot all the i's.

Hermann

Expert in the field of digital technologies and the activities of mobile operators. I am engaged in constant monitoring of industry changes in Russia and abroad.

Ask a Question

Question to the expert

Will it be possible to buy an iPhone X in 2022?

Currently, the smartphone is sold in limited quantities. It is very difficult to know what the situation will be like in a year or two. Perhaps in the coming months, buyers will disassemble the remaining models, and iPhone 10 will no longer be able to be found in new condition.

Will there be software updates for iPhone X?

Yes, Apple fans shouldn't worry in this regard. The model will be supported by the manufacturer for another 2-3 years. That is, potentially, smartphone owners will receive iOS 15 and even iOS 16. However, all official information should be found on the Apple website. It is possible that the positioning of developers will change.

Which iPhone should I take instead of the 10?

Although the iPhone X is a very popular smartphone, it does not meet all modern requirements. So the relatively inexpensive iPhone 11 will beat it in most areas except screen quality.

4.8/5 — (32 votes)

Work on mistakes

iPhone X has broken all records for the “obsolescence” of Apple smartphones. Everyone has long been accustomed to the company’s concept of promoting the replacement of last year’s model with a new one, but for the gadget to be removed from sale after 10-12 months is the first time.

Previously, only the iPhone 5 had been discontinued in 2013, but then there was a good reason: problems with the cable and a budget iPhone 5 with the same set of functions was released. Popular observers have seen the exorbitant price as the reason why the iPhone 10 is being discontinued. Apple fans were excitedly anticipating 2022 and the release of new, but less expensive models. Unexpectedly, the company announces three smartphones at once, costing from $800 to $1000. The failures of the “ten” did not stop Apple from increasing the price; perhaps the developers decided that the problem was different. Compared to the expensive 2022 models, iPhone X will become more attractive to buyers. To avoid possible competition, the company decided to take appropriate measures in advance.

In addition, information about the upcoming disappearance of the iPhone X has generated unexpected demand. Thousands of people rushed to buy up sweet leftovers and become the owner of a smartphone that will no longer appear in stores.

The company is abandoning the iPhone 10 not because of technical failures or outdated protocols. This decision was made based on marketing and economic prospects. If you were planning to buy an iPhone X, you should hurry before stocks of smartphones run out in warehouses.

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